Taking a red pencil to corporate speak
Before becoming a professor at Bucknell’s Freeman College of Management, Kate Suslava worked as an auditor for accounting giant Ernst & Young (EY). It was a job that involved listening to plenty of companies’ quarterly earnings calls. Like her EY...
Going beyond the ChatGPT hype
Recent headlines illustrate the potential and the peril of ChatGPT, the generative artificial intelligence (AI) tool that OpenAI released in November 2022. ChatGPT reached 100 million users in just two months and is now cranking out text and cranking up...
Class act
On Sept. 25, 1957, Eagle Scout Ernest Green Jr. and eight other African-American students walked through the front doors of Little Rock’s Central High School and onto the pages of history. Their simple action capped off months of planning, weeks of legal...
Do not discard
On an early Wednesday morning at a Costco in Louisville, Kentucky, foods manager Jim Weixler is examining a package of organic apples. His first impulse is to send the fruit to the composting bin, but then he decides that one bad apple doesn’t necessarily...
We are those guys: four decades on the Pacific Crest Trail
In the summer of 1981, Rees Hughes and Howard Shapiro, along with mutual friend Jim Peacock, set out to hike the section of the Pacific Crest Trail that runs through Washington state. It was their first encounter with the 2,650-mile PCT, which stretches from...
What to know about stroke prevention and high blood pressure
Few health problems can change your life in an instant like a stroke can. Fortunately, experts say up to 80% of strokes could be prevented by healthy lifestyle choices. We’ll talk about those choices in a moment, keeping in mind that prevention is only...
Rebuilding the family business, one pecan log roll at a time
For generations of Americans in the South and Midwest, a visit to a roadside Stuckey's convenience store was as big a part of road trips as the game I Spy and backseat cries of "Are we there...
European clinical trials and the GDPR
Privacy is paramount in the EU and the UK. And that means you as a trial sponsor must focus on safeguarding the personal data you collect on trial participants as well as vendors and even your own EU- and UK-based employees and on-site staff. Failure to do so...